Working remotely as a UX/UI designer at abodoo, an AI-driven skills mapping and job matching platform connecting talent with opportunities worldwide, elevating the user experience through intuitive designs and data-driven improvements.

Duties:

• Designed and developed user flows, wireframes, interactive prototypes, and UI handover specifications to streamline navigation and boost engagement.

• Researched market and users to uncover pain points, informing enhancements for better usability and retention.

• Implemented best practices and design methodologies in redesigns, including refined user flows, clearer copy, and consistent page structures for a seamless experience.

• Created marketing assets like pitch decks, visual prototypes, infographics, and website content to promote the company and product, attracting investors and supporting growth.

• Produced how-to videos and introduction videos to explain products.

• Built and maintained DSM library.

• Designed dashboards and graphs.

• Improved onboarding process.

• Participated in feature backlog brainstorming.

• Maintained and improved company and product website.

This role fuels my drive for user-centered innovation, especially with AI at the core, and I'm geared up to keep pushing boundaries in advanced AI projects.

Working remotely for a property repairs and maintenance SaaS platform, designing new features, improving the user experience, implement new design processes and create demo prototypes to be used to acquire new clients. 

Duties:

• Collaborated with Project managers to implement new features

• Researched market

• Copy writer

• Introduced new design process

• Implemented user testing

• Designed and developed user flows, wireframes, working prototypes and UI handover specifications for both desktop and mobile

• Updated and maintained DSM library

Worked remotely on refactoring DevOps platform to improve the user experience, implement processes and consult team on UX best practices.

Duties:

• Designed site maps and user flows

• Designed and developed wireframes, working prototypes and UI handover specifications

• Researched the market and user to understand their frustrations while implementing best practices and other design methodologies in the entire redesign of the platform ranging from better user flows, clearer copy, more consistent page structure for an overall better user experience.

Worked as freelance designer on various client projects such as logos, posters, apps, websites, social media and other marketing material for start up companies.

Responsible conveying consistent design work including but not limited to: UX/UI designs for app/web platforms for a digital solutions firm.

Duties:

• Created digital and print collateral assets for high-profile marketing campaigns, ranging from posters, cards, social media content, web banners, video content and animation.

• Designed and developed wireframes, working prototypes, copy and final UI and specifications.

• Extensive experience in prototype research and testing with real customers.

• Successfully devised and run design sprints for product and design teams.

• Built and maintained DSM library.

• Provided dev team with assets for iOS, Android and web through InVision and Zeplin.

Developed artwork for the Dining Club Group, an employer benefits company. Responsible for designing banners, emails, landing pages and powerpoint presentations for three companies: tastecard, Gourmet Society and hi-life.

Developed wireframes, mockups, and other digital artwork for an online fashion retailer. Built prototypes to conduct Monetate testing for qualitative analysis to iterate and rapidly adjust designs based on feedback.

Duties:

• Redesigned the website and other elements such as icons, banners, menu, checkout steps and functionality across devices

• Created and standardised templates for IT to use as guidelines

• Documented all aspects of the redesign such as font sizes, padding and image size

• Created working prototypes by using sketches, wireframes and InvisionApp

• Responsible for designing all form of digital artwork for the UX team to test

• Digital artwork consisted of icons, banners, infographics, animated gifs, svg, png and other materials to test

Managed a three-person communications staff of two Graphic Designers and a Marketing Manager. Directed communications action plan for national marketing events of products and services. Designed and implemented communications strategies to increase company exposure. Executed and managed plans to integrate with overall marketing tactics.

Duties:

• Managed Design Department ensuring strict brand identity adherence and consistency throughout all projects

• Conceived and implemented non-existent project planning tracking system to streamline departmental projects

• Overseen the efficient use and tracked departmental budget in excess of £300k

• Proficient at managing multiple high visibility projects with competing deadlines

• Briefed management monthly on team accomplishments, marketing activities and goals attained using Gantt charts and road maps

• Researched new programs, hardware/software to improved team productivity

• Held weekly staff meetings to review project statuses, delays, project changes and team wellness

• Successful event planning and execution. Travelled, organized Trade Show events and researched opportunities to penetrate new markets

• Directed programs to improve social media recognition and presence. Gathered magazines articles about the company, pictures/videos, and wrote content

• Designed and created innovative sub brand logos for new products and/or acquired companies

• Created marketing and promotional materials, both print and digital

• Received merchandise requests from sales team from different depos around the UK. Packaged requested merchandise and sent them through a delivery service to depos

• Designed all proprietary vehicle graphics for vans and trucks

• Raised PO’s for marketing equipment, merchandise campaigns and sales team up to £400 daily

• Managed employee Time and Attendance records, approved vacation days and tracked sick leave days

• Kept stock and organised merchandise in stock room

Developed concepts and artwork for online betting company, created graphic design solutions from the ground up. Responsible for developing and creating both digital and hardcopy designs for a wide range of product campaigns, advertising and devices. Strong team player with excellent leadership traits and meticulous attention to detail.

Duties:

• Acting Head of Design Department for four months due to unexpected position vacancy

• As Senior Graphic Designer mentored and lead a team of four designers

• Extensive experience in digital marketing capability current with social media, SEO and online trends

• Managed, produced and designed projects from cradle to grave

• Developed team to increase productivity and team’s ability to solve problems

• Supervised the assessment of all graphic materials from team in order to ensure quality and accuracy in the design

• Collaborated with product teams and provide campaign ideas

• Developed rebranding of company image by redesigning website, logo, UX/UI design, building a fresh recognizable brand image and implemented new guidelines

• Created and standardised templates from own initiative for design team department

• Designed digital artwork that varied from homepages, emails, landing pages, logos, web and mobile banners, infographics, social media ads, HTML, CSS stylesheets, and other campaign material

• Designed print material such as business cards, posters, brochures, flyers, newsletters (print and online), and booklets

• Designed attention grabbing and aesthetically pleasing banners utilizing varied typography and readability techniques

• Responsible for testing browser, fonts, and device compatibility

• Sent designs to test functionality through A/B Testing

• Ensured strict enforcement of brand guidelines

• Created working prototypes by using sketches, wireframes and InvisionApp

• Edited HTML/CSS files for landing pages, emails, client banners, login/logout messages and then uploaded to FTP server utilising Filezilla